Natural resources marketing and communications. Simplified.
What we do:
We help you showcase your projects and research using innovative marketing and communications strategies that resonate with target audiences and stakeholders. From graphic design to editorial assistance to marketing and brand strategy, our team is here to help you shine.
Who we are:
We are strategists, designers, editors and communicators with decades of combined experience. We’ve worked for universities, nonprofits, private companies and national communications agencies, offering a potent blend of real-world expertise and outside-the-box thinking.
Areas of emphasis:
Our team specializes in natural resources, agriculture and environmental communications, integrating traditional publication support with new methods and technologies to help our clients meet their education, outreach and marketing goals.
Our process:
- Define your target audience
- Set measurable project goals (strategy)
- Determine optimal formats and delivery channels (tactics)
- Create informed deliverables and products
- Deploy products and track key performance metrics
While we’re confident in our own expertise, we understand that you and your team are the true experts in your field and are therefore critical partners in the marketing process. We work collaboratively to ensure products meet partner standards and achieve the goals and objectives we define together.
Why us?
Let us be your in-house strategic marketing and design team, eliminating the need for external contractors and new hires. You get a full-service communications team without the hassle and unnecessary administrative costs.
Services:
- Marketing Strategy
- Branding & Identity
- Brochures
- Booklets
- Factsheets
- Websites
- Progress Reports
- Social Media Marketing
- Evaluation Summaries
- Research Briefs
- Charts & Infographics
- Case Studies
- Interpretive Kiosks
- Trail Signs
- Tradeshow Booths
- And more!
Compliance and Accessibility
Our team keeps up with current accessibility trends and best practices to ensure Section 508 compliance across our projects. The practices we use and reference require specialized knowledge and training and are rarely transferable or applicable in the context of the do-it-yourself graphic design and website applications commonly available today. Let us be the experts so you have the peace of mind that your materials and products are accessible to and friendly for all users.
Information
John Kriva
Marketing & Communications Team Lead
Email: john.kriva@wisc.edu
Phone: (608) 262-3686
Jamey Burns
Senior Web Developer
Shailah (Shay) Handy
Graphic and Web Designer
Leah Kavallaris
Graphic and Web Designer
Matt Waldren, PhD
Senior Editor – NRCS Conservation Training Project
Related Resources:
Marketing & Communication Services Overview (PDF)
Service Rates
All Marketing & Communications Unit services are billed by the hour based on the following rates effective 7/1/22 to 6/30/23.
Internal and federal grants: $81
External projects: $112